The 21Shares Dogecoin ETF (TDOG) has been trading on Nasdaq since January 22, 2026, but the spotlight returned to Times Square this week thanks to Kimchi the Shiba Inu, winner of the #ChooseMyShibe campaign.
Alongside her human, @peekabooxp, Kimchi took the stage at Nasdaq to represent the Dogecoin community in a post‑launch celebration.
A Victory Lap for Dogecoin
This wasn’t the ETF’s debut — TDOG was already live and trading. Instead, the event was about showcasing Dogecoin’s unique identity: a blend of meme culture, community spirit, and now, Wall Street legitimacy.
Highlights from the celebration:
- Community presence: Kimchi symbolized the grassroots energy that has always fueled Dogecoin.
- ETF milestone: TDOG remains the first physically backed Dogecoin ETF, holding DOGE 1:1 in institutional custody.
- Partnership: The launch was made possible through 21Shares, a leader in crypto exchange‑traded products.
Why It Matters
Dogecoin’s journey from internet joke to Nasdaq‑listed ETF is already remarkable. Bringing Kimchi to the podium was a reminder that Dogecoin’s playful roots are still central to its identity, even as it enters the world of regulated finance. For the community, it was a chance to celebrate not just the ETF, but the culture that made Dogecoin impossible to ignore.
